Roasting Coffee for Your Coffee Shop
There are so many variables when considering roasting coffee for your coffee shop. This really is another career of sorts. You will now be responsible for more than just roasting coffee beans. You will also have to keep up proper roaster maintenance, buying and storing green coffee, proper packaging if you plan to pre-package your coffee (usually not a good idea, more on this later), and designating and keeping separate an area specifically for roasting.
There is also a good chance that once people know
that you roast your own coffee beans in your shop, you will get interested from
other shops, cafes, restaurants, and other establishments wanting to
buy your product wholesale. Try to plan for this as it can open up a whole new revenue stream. Although this
is totally up to you.
Do not make the decision to roast your own
coffee beans based on the cost factor alone. Besides green prices being double
what they were a year ago, it is still cheaper
to roast your own rather than buy coffee from a roaster. However, there are elements
involved in coffee roasting that you should realize before you start roasting
coffee yourself, as I will describe in the course of this article.
You also will now have the expense
of buying a coffee roaster. Whether you pay for it outright or finance it, you
still have to repay the loan or recoup the money you used to buy the roaster so there is the extra debt
service.
If you do decide you want to roast your own
coffee beans, do you have other decisions
to make like gas or air roaster? The gas roasters, in my opinion, are the
better ones. They can run on natural or propane
gas and the heat source is an open flame
on a rotating drum. The internal drum heats like an oven. You can roast small
batches from 5-30lbs before you get into industrial-sized roasters. However, I
believe flame drum roasters
give your coffee beans a more even roast, and an overall better flavor profile.
The other option is an air roaster called a fluid
bed roaster. It uses hot, forced
air either heated by a flame, or electricity (heating element). The force
of the blowing hot air inside the roasting chamber
keeps the beans suspended in the air for
even roasting. Think of the old air poppers for popcorn. I think that fluid bed
roaster are better for higher capacity roasting of 250lbs or more at a time.
The air is much hotter and the roast time is a bit shorter.
However determine the
capacity that you want to roast coffee beans at your shop only or you and other
shops, cafes, and restaurants? If you think you are going to try to wholesale,
get the larger roaster. You will need a minimum of a 30 lb roaster in order to adequately
roast for wholesale. Anything less and roasting will take you 2-3 times longer.
Being able to roast 30lbs of coffee vs. 10lbs is obviously an advantage.
A larger roaster will come in handy for wholesale. However, for just your own
shop it will be a benefit
as well because you will be able to roast larger batches of coffee beans in a quicker
time frame, allowing you to wear all of your hats a little easier.
The roaster must also be properly vented and connected to a gas or
propane line, if applicable. It is very likely that you will have to have a
plumbing contractor put in a gas line and/or have an electrician add a power receptacle
specifically for the roaster. You may also have to have an HVAC person put in
the exhaust stack if your city requires this performed
by a licensed contractor. Be sure to add this cost to your list once you get
your estimates.
In regards to a specified
roasting area, this is a must. Roasting coffee in any type of commercial or
semi-commercial roaster is noisy. In fact, it can be very noisy!
You will not want to be roasting during your shop's open hours unless you can segregate the roaster fully or at
least, partially. Some shops put the roaster in a room on its own or put up at
least a 3/4 wall so they muffle most of the sound.
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